Aluta Nova Festival of Museums
Background:
June marks the commemoration of the students uprisings that occurred in various parts of Gauteng, with young people taking a stand for their voices to be heard in their fight for freedom of expression and many other civil rights. This significant month lends itself as a key time to give back young people their place in history through various educational and public programmes designed to promote a museum-going culture but most importantly, to give young people the power to re-write their own narratives and to re-claim and re-imagine their own heritage at a time where culture is dynamic and constantly changing.
Aluta Festival of Museums is thus earmarked as one of the City’s signature programmes curated to offer the youth an opportunity to learn about and explore history, heritage and culture through a contemporary and decolonial lens. The festival will offer a variety of activities such as guided museum tours, bus rides on the iconic 1952 London Bus, food/craft markets and live music showcases by young and upcoming artists. The programme will offer guests the opportunity to explore the museum’s offerings, culminating in live music performances – which will further contribute in supporting local talent and creative SMMEs. While this programme is focused at promoting the James Hall Museum of Transport, in future years, this festive commemoration of heritage will see different museums of the City presenting curated and unique experiences.
The core objectives of this museum programme are focused at
• Promoting and marketing the museums of the City as Joburg’s places of attraction
• Providing creative SMMEs opportunities for market access and industry exposure
• Revitalising the City through through quality and impactful Arts, Culture and Heritage programmes
• Contributing to the development of youth in creative industries through relevant public programmes
Aluta Nova Festival of Museums
Background:
June marks the commemoration of the students uprisings that occurred in various parts of Gauteng, with young people taking a stand for their voices to be heard in their fight for freedom of expression and many other civil rights. This significant month lends itself as a key time to give back young people their place in history through various educational and public programmes designed to promote a museum-going culture but most importantly, to give young people the power to re-write their own narratives and to re-claim and re-imagine their own heritage at a time where culture is dynamic and constantly changing.
Aluta Festival of Museums is thus earmarked as one of the City’s signature programmes curated to offer the youth an opportunity to learn about and explore history, heritage and culture through a contemporary and decolonial lens. The festival will offer a variety of activities such as guided museum tours, bus rides on the iconic 1952 London Bus, food/craft markets and live music showcases by young and upcoming artists. The programme will offer guests the opportunity to explore the museum’s offerings, culminating in live music performances – which will further contribute in supporting local talent and creative SMMEs. While this programme is focused at promoting the James Hall Museum of Transport, in future years, this festive commemoration of heritage will see different museums of the City presenting curated and unique experiences.
The core objectives of this museum programme are focused at
• Promoting and marketing the museums of the City as Joburg’s places of attraction
• Providing creative SMMEs opportunities for market access and industry exposure
• Revitalising the City through through quality and impactful Arts, Culture and Heritage programmes
• Contributing to the development of youth in creative industries through relevant public programmes